
Last month I blogged about how we at Our Saviour’s Lutheran Church (OSLC) are upgrading our website. I laid out what we’re doing and some resources we’re using to help us through this process. But what I didn’t really talk about is why we’re doing it.
As I think about our new church website, I think about what makes my church so amazing. There are many layers to what makes my church amazing. Think about a banana. I know this might be a reach… stay with me.
I think of my church as a banana. There are two main parts to a banana that cannot grow without each other. I think of the peels as all the different missions and ministries that my church supports. The peels help the inside grow and become amazingly tasty! The inside would not be anything without the peels. I look at the inside part as the core values and beliefs of the church.
Our old website showed all the peels. It even showed the peels that we no longer invest in. The “old couches” if you will. Our re-focused website strategy is showing the inside part of the banana. The amazingly tasty part. We realize that the peels only support the inside goodness.
I just read a blog post by Carlos Whittaker where he said,
The fact that some of our churches have amazing logos and an amazing websites does not mean what is going to happen on Sunday morning is even close to amazing.
The most important message about our churches sometimes is the least visible message to attenders.
If your church is great at making jelly beans…Be amazing at making jelly beans and don’t try to be amazing at making bubbles.
Now I am not trying to be amazing at making church websites, that’s why we’re using a Cloversite. Cloversites is amazing at making church websites. What OSLC, my church, is amazing at is it’s community of believers who have amazing hearts for missions and ministries. Some hearts at my church are all about our mission in Africa, some are all about our summer PADS program, some are passionate about our dynamic youth program, others are all about making music for God through our spectacular music ministry. But the one thing that we all have in common is that we all come together on the weekends and worship as a community. We are one church with two campuses. Some of us worship differently than others. But that is what OSLC, my church, is all about. Knowing Jesus, learning about his teachings in worship together, and Making Jesus Known, being Jesus to others through our missions and ministries. My hope is that this new website reflects that feeling.